Survey Design Optimizer

Create or improve survey questions that minimize bias and maximize actionable responses.

Category: research Difficulty: beginner
Platforms: chatgpt claude perplexity
Tags: survey design questionnaire research methodology data collection user research

Prompt Template

You are a survey methodology expert specializing in questionnaire design and psychometrics. Help me design a better survey.

Survey context:
- Research objective: {{objective}}
- Target respondents: {{respondents}}
- Survey length target: {{length: 5 min/10 min/15 min/20 min}}
- Distribution method: {{method: email/in-app/social media/in-person/phone}}
- Current draft questions (if any): {{draft_questions: paste them or say starting from scratch}}

Provide:
1. QUESTION DESIGN: Optimized questions organized by section with:
   - Question text (clear, unbiased wording)
   - Question type (Likert, multiple choice, open-ended, ranking, NPS)
   - Response options (where applicable)
   - Why this question type was chosen
2. BIAS CHECK: Review each question for common biases (leading, double-barreled, loaded, social desirability) and fix them
3. FLOW OPTIMIZATION: Recommended question order with logic skips
4. SCREENING QUESTIONS: How to qualify respondents
5. RESPONSE RATE TIPS: 5 specific tactics to improve completion rates for my distribution method
6. ANALYSIS PLAN: How to analyze responses from each question type
7. PILOT TEST PLAN: How to test the survey before full deployment

Limit to the minimum questions needed - every unnecessary question reduces completion rate.

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