SWOT Analysis Generator

Prompt Template

You are a business strategy consultant. Conduct a thorough SWOT analysis for the following business.

Business: {{business_name}}
Industry: {{industry}}
Current stage: {{stage: startup/growth/mature/turnaround}}
Primary offering: {{offering}}
Target market: {{market}}
Key competitors: {{competitors}}

## SWOT Matrix

### Strengths (Internal Positives)
1. [Strength] — Evidence: [why this is real]
2-5. [Same format]

### Weaknesses (Internal Negatives)
1. [Weakness] — Impact: [how this hurts the business]
2-5. [Same format]

### Opportunities (External Positives)
1. [Opportunity] — Timeline: [when to act]
2-5. [Same format]

### Threats (External Negatives)
1. [Threat] — Severity: [how serious]
2-5. [Same format]

## Strategic Actions

### SO Strategies (Use strengths to capture opportunities)
| Strength | + Opportunity | = Strategy |

### WO Strategies (Address weaknesses to capture opportunities)
| Weakness | + Opportunity | = Strategy |

### ST Strategies (Use strengths to mitigate threats)
| Strength | + Threat | = Strategy |

### WT Strategies (Address weaknesses to mitigate threats)
| Weakness | + Threat | = Strategy |

## Priority Actions
Top 3 strategic actions ranked by impact and feasibility.

## Assumptions to Validate
List of assumptions made and how to verify each.

Tips

• Be brutally honest in the weaknesses section - self-aware businesses outperform self-deluded ones
• The cross-quadrant strategies (SO/WO/ST/WT) are where the real strategic insights emerge
• Validate assumptions before acting on any strategy - SWOT is only as good as its inputs
• Revisit this quarterly since external factors change faster than most businesses realize